Subject: RESEND: PARC Forum: Thursday March 31, 2005

From: [email-masked]
Date: Fri, 25 Mar 2005 15:43:00 PST

RESENT WITH APOLOGIES:  The Speaker's name was inadvertently omitted below the title
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PARC Forum Special Series:  "Science and Technology for a Sustainable World"

"TECHNOLOGY AND NEW BUSINESS MODELS FOR DEVELOPING COUNTRIES" 
By Jim Koch,  Professor of Management and Founder of the Center for Science, Technology, and Society at Santa Clara University 

!!! NOTE SPECIAL TIME !!!
Thursday March 31, 2005 at 3:00 PM, George E. Pake Auditorium, Palo Alto, CA
         
This forum is OPEN to the public.  
 
ABSTRACT:
   Virtually all of the defining technologies of the information age developed in Silicon Valley--computing, information storage, networking, software--have had little beneficial impact in the developing world. 
Kofi Annan recently issued a challenge to Silicon Valley to consider ways of applying its innovative genius to address the Millennium Development Goals, including the goal of reducing world poverty by half by the year 2015.  Altruism aside, many technology companies are maturing and facing relatively saturated markets in developed countries.
   How can technologies invented in wealthy nations representing less than fifteen percent of the world's population, with stable or declining populations, be made more relevant and useful to people in developing nations where populations are growing seven to eight times faster than in developed nations?  How will business models need to change if the tools of our information age are to be deployable and commercialized in less developed and more rapidly growing parts of the world?  Do the
untapped markets represent a great opportunity?   Are they potential
test beads for the development of "disruptive technologies?"  This seminar will focus on what can be learned from the entrepreneurial efforts of Tech Museum Award winners and others who see both compelling human needs and market opportunities at the bottom of the pyramid.

ABOUT THE SPEAKER: 
Seminar leader, Jim Koch, is Professor of Management and Founder of the Center for Science, Technology, and Society at Santa Clara University.  He coordinates all of the judging for the Tech Awards and is former Dean of the Leavey School of Business and Administration.

ABOUT PARC FORUM:
 
Palo Alto Research Center (PARC) is located at 3333 Coyote Hill Road in Palo Alto, California.  A road map and driving directions are available at http://www.parc.com/company/directions.html.  The George Pake Auditorium is to the left of the main entrance, near the upper parking lot; follow the signs.  For more information about the PARC Forum, see http://www.parc.com/forum.

UPCOMING FORUM:

April 7:  Tim Woodward, Managing Director, Nth Power Venture Fund, "Bringing Energy into the 21st Century: Technology will Lead the Way"

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